NYRE PRIVÉ / Branding, Packaging & Website Design
NYRE PRIVÉ is an ethical fashion label based out of Los Angeles, USA. Their stylish and edgy clothing will make their consumer feel confident in more ways than one. They will not only be wearing clothing that fits them perfectly, they will also be helping the fashion industry by not supporting fast fashion corporations.
To communicate this through branding, we wanted the clothing do the talking; focusing on the quality and details of the items. To do this the branding needed to be monochromatic, clean, simple and modern. It is timeless and gender neutral to allow for future growth.
The font is a bold san serif font, making it easy to read upclose or from a distance. By creative the variations of logo it brings in an element ofcreativity and edgyness which can be displayed across a variety of marketing collateral.
“Wow, we are over the moon with how the logo, icon and style guide has turned out. Thank you for helping us turn our ideas into reality! We are really happy!.”
Lauren / Owner