Club Shakas / Brand Identities.
Club Shakas is a women’s-only surfing club where the good vibes are high and the surfing skills are optional. Through free community surfs and surf retreats across Perth and WA, they bring together women who share a love of the ocean, adventure and connection.
We developed two aligned brand identities to distinguish each side of the business, using bold colour palettes and playful design elements that reflect the energy and personality of the Club Shakas community.